Company case study and Industry analyisis Research Paper

Company case study and Industry analyisis - Research authorship ExampleThis paper has discussed the hi news report and outlook of the company along with a deep analysis of the all over Fast Food Industry of US.Kentucky Fried Chicken (KFC) is a sister concern of Yum Brands who also invite other fast food chains including Pizza Hut, Taco Bell and Long John smooth-spokens. KFC was established by Colonel Sanders who initially presented the idea of fried chicken which ultimately turned up to be the most exciting fast food. KFC is the worlds leading fast food restaurant with billions of customers from most 80 countries (Zwolak, 2010). The success did not come to the company in an easy way. KFC has a long story of struggle which is briefly described below.Colonel Harland Sanders learnt cooking at an early age since his mother used to doing outside and he was responsible to administer all the household tasks. Very soon he get the hang some of the local dishes but due to financial cons traints he could not think of pursuing a career in cooking. He kept on working as a streetcar music director and insurance salesman while the supreme art of cooking resided inside him. In 1930 he began to serve the hungry travelers and developed the novel idea of replacing the home meal with something equally delicious. He was then in commission of a service station at Corbin, Kentucky, there he initiated the Sun mean solar day dinner, seven day a week. Later he got so often fame due to his distinctive chicken recipes that he was made the Colonel of Kentucky in response of his extraordinary services to the food industry. By 1955 he was very much confident about his chicken recipes which compelled him to establish KFC within the time span of 10 years KFC had more than than 600 branches in United States and Canada. Due to effective managing and marketing strategies KFC increased its profits within no time. thus in 1986 it was acquired by Pepsi Company which ultimately turned its restaurants including KFC and others in a separate company that is to say Tricon Global Restaurants, Inc